Rounds to Introduce 'USA Beef Act'

Reform to Country of Origin Labeling has been an often talked about issue for the South Dakota Senator.
Published: Aug. 6, 2021 at 6:41 AM CDT
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PIERRE, S.D. - U.S. Senator Mike Rounds (R-South Dakota) and a bipartisan group of his colleagues announced the introduction of the USA Beef Act Thursday.

The Rounds-led bill limits the use of the “Product of USA” label only to beef products that are born, raised and slaughtered in the United States. Current United States Department of Agriculture (USDA) rules allow for foreign beef raised in other countries to receive this label. The bill would outlaw this practice.

“It’s pretty simple, only beef born, raised and slaughtered in the United States should receive the ‘Product of USA’ label,” said Rounds. “As I continue to work with my colleagues on re-establishing mandatory country of origin labeling, we must fix the current labels to protect consumers and producers. For far too long, South Dakota producers have suffered as their high-quality, American-raised beef has lost value as it’s mixed with foreign beef, raised and processed under different standards. This is wrong. Consumers deserve to know where their beef comes from and accurate, transparent labeling supports American farmers and ranchers. It’s long past time we fix this once and for all.”

“South Dakota cattle ranchers work hard to produce some of the highest quality beef in the world, and they deserve to proudly showcase their products with accurate labeling,” said Thune, a co-sponsor. “I’m proud of this straightforward legislation that will ensure that consumers know they are getting their beef from cattle that were born right here in the U.S.A.”

Rounds has been a long time proponent of reform in the beef industry, advocating for reforms that would in theory, make it easier for South Dakota farmers to sell their products.

The legislation is endorsed by the US Cattlemen’s Association, R-CALF, South Dakota Farmers Union and the South Dakota Stockgrowers Association.